Agriculture: An industry ripe for disruption

The growing demand for agricultural products is increasing the complexity of production, trading and risk management amid continued price volatility that is being driven by a variety of macroeconomic and environmental factors.

As the agricultural industry enters an era of digital agriculture, firms today are making the transition from “price takers” to “price optimizers” while facing ever-increasing risk as they strive to gain more from their existing assets and optimize their supply chains.

This white paper discusses the three major challenges naturally materializing for companies in the agricultural industry; asset optimization, price volatility and risk management. The paper further explains how firms are taking advantage of technology to leverage the disruption in agriculture.